15 de April de 2014

The challenge of keeping your brand relevant on Facebook

Facebook has been making the work of community managers really hard. Publishing a post on a brand Page does not guarantee that it will be viewed […]
7 de March de 2014

Target Your Existing Customers For Better Sales Performance…

We tend to forget about our existing customers, and when we do, it is always to our detriment. Yes, of course, gaining  customers and/or market share […]
3 de March de 2014

The most retweeted selfie ever?

Apart from having 26.1 million followers on Twitter, Ellen DeGeneres is known for being absolutely hilarious. Maybe it should be the other way around, but we’re […]
19 de February de 2014

Social Media for Business Explained…

There are a ton of social media platforms out there and it can be very overwhelming to try and determine which ones are the best investment […]
10 de February de 2014

Word of Mouth is Still The Most Powerful Form of Marketing…

Whether you’re buying a car or million dollar enterprise solution, word of mouth influences purchase decisions. That’s why modern marketing programs are quickly realizing the value […]
5 de February de 2014

Facebook for brands…

How Facebook has changed “everything” since its birth… The following was taken from  How Brands Reach Consumers: Both good and bad, Facebook (and all social media […]
3 de February de 2014

Why is Social Media Engagement So Important Anyway?

There’s a lot of discussion about on the best tactics to improve engagement. How do you generate engagement on social networks? What’s the best tactic to […]
24 de January de 2014

Social media has evolved customer service…

One of the best outcomes from the social media explosion is that the customer service bar has been raised. Now that more people are freely sharing […]