Analytics

6 de April de 2015

Preferências e comportamento dos consumidores de Jogos Sociais

Para conhecer melhor os usuários de jogos sociais, seus hábitos e preferências, a eCGlobal Solutions realizou uma pesquisa através do painel de consumidores eCPanel e do […]
3 de February de 2015

Latin Americans do not buy blindly

eCMetrics together with eCGlobal conducted a study to understand the Latin American consumer buying behavior before, during and after Christmas. Check out the results of our latest […]
15 de January de 2015

How can a twitter chat help your business

Hosting a chat on Twitter can be a lively way to engage your followers and help spread the word about your business or organization. Live chats […]
13 de January de 2015

Why Big Data is not an unsolvable problem

Because Big Data collects a large and complex amount of data sets, it could easily disillusion some researchers. But time has came to phase this Elephant. With […]
9 de January de 2015

Why should you consider investing in apps for your bussiness

At this time retailers know they should make sure their site works great on mobile. However 2014 was the year for apps. We’re using apps for […]
23 de December de 2014

How Hispanic consumers shop online

Hispanics are a valuable audience for retailers to attract and retain because the Hispanic market has a tremendous buying power. According to a survey from Androit […]
19 de December de 2014

How audiences actually watch TV on a mobile era and what it means for marketing (part 2)

Trying to reach these multitasking viewers who keep one eye on the show and the other on social media, advertisers are making up the rules as […]
18 de December de 2014

How audiences actually watch TV on a mobile era and what it means for marketing (part 1)

Americans are watching more television than ever. Viewing habits has change drastically in the last decade. The public is embracing television and engaging with television in […]