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Analytics
15 de August de 2017
Billions of dollars are invested in advertising campaigns every year in order to stimulate the consumer to purchase. But the effectiveness of various market research methods, […]
2 de August de 2017
It is important for every business to be able to connect authentically with its target audience. This even becomes more valuable when we remember that we […]
20 de June de 2017
In recent years the data have multiplied in such a way that analyzing them with traditional tools or processes becomes difficult. This large volume of data […]
5 de June de 2017
Market research lead companies to a better decision. It helps them to improve and innovate in new alternatives and aspects of products and services. Millions of […]
2 de June de 2017
AI (artificial intelligence) applied to market research is a trend this year and is intensifying. Applying this technology to market research allows companies to provide insights […]
16 de May de 2017
Market research is a powerful marketing tool. Today, there is a growing demand to carry it out in an intelligent, innovative and faster way. Consumers communicate […]
8 de May de 2017
Mother’s Day represents an opportunity for companies to increase their sales. Earlier years consumers have invested in gifts for this day and this year will be […]
28 de April de 2017
Market research methods are innovating with a view to understanding the where, when and why of an increasingly demanding consumer. The consumer of today moves in […]