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2 de August de 2017
big data for an engaged online community

Big data analysis for an engaged online community

It is important for every business to be able to connect authentically with its target audience. This even becomes more valuable when we remember that we […]
26 de June de 2017

The importance of technology to understand consumers

The idea of ​​robots controlling mankind and machines that resemble humans is sometimes portrayed as a bad thing. But the reality is that the use of […]
12 de June de 2017

Market Research innovated by technology

Nowadays the technology gives quick turns and with it the consumers are also changing. And why not? They are much more informed, can find convenient offers […]
16 de May de 2017

Benefits of Real-Time Market Research

Market research is a powerful marketing tool. Today, there is a growing demand to carry it out in an intelligent, innovative and faster way. Consumers communicate […]
28 de April de 2017

Gamification system to boost consumer experience

Market research methods are innovating with a view to understanding the where, when and why of an increasingly demanding consumer. The consumer of today moves in […]
28 de December de 2016

Customer journey for Christmas gift in Latino America

Latin America looks forward to Christmas celebrations. They start planning the purchase of Christmas gifts for family, friends and colleagues. However, the economic instability of these […]
5 de December de 2016

Trump Presidency, perceived with pessimism in Latin America

The presidential election for the United States took place in early November. The importance of this event affects the international scene and due to the relevance […]
17 de August de 2016

Infographic: ECommerce Preferences And Habits in Brazil

Brazil is the largest country in Latin America. Its eCommerce activity during the last months gives an idea on how this market will project during the second […]