Strategy

10 de September de 2015

Wearable Technology Gives New Opportunities For Retail Marketers

Wearable technology creates opportunities for retail marketers to collect data and target customers on an intimate and personalized basis, ultimately driving sales and increasing revenue. Fitness […]
10 de September de 2015

Choosing a Strategy For Trending Hashtags

Twitter most of the time is about fun. Trending topics and hashtags  spring up out with no real point other than have fun. These trending moments are […]
4 de August de 2015

Infographic: What Type of Sharer are you?

Researchers at the University of Winchester performed a study, commissioned by First Direct Bank, observing the different personality types of those of us on social media. […]
3 de August de 2015

Here’s why media companies are obsessed with snapchat

source Why are media companies and advertisers clamoring to work with Snapchat? Because media companies and advertisers are trying to track down the elusive Young People of America, […]
31 de July de 2015

Online Video Consumption Will Rise Up For 2016

The average amount of time people will spend consuming online video each day will increase by 23.3% in 2015 and by a further 19.8% in 2016, according […]
30 de July de 2015

Will Facebook “See First” Impact On Your Brand?

Marketers complain about losing visibility on Facebook’s News Feed. And Facebook’s algorithm favor friends content over brand’s. So, with the feature “See First” Facebook is giving […]
21 de July de 2015

Infographic: Why Influencer Marketing Works

According to an infographic from influencer marketing platform The Shelf, 92 percent of consumers trust recommendations from other people—even if they don’t know them personally—over promotional […]
20 de July de 2015

Infographic: How Social Media Impacts Retail Brands

The amount of retail brands benefiting from the use of social media is ever-growing. Many of the more popular retail brands now understand how social media […]