Web2engage

26 de March de 2015

How to match Consumer Expectations regarding Mobile and In-Store Experience

Consumer today shop across a growing number of channels, and their expectation on products and pricing versus what retailers deliver present gaps that require attention. To […]
25 de March de 2015

How to obtain consumer insights in the digital marketing

In traditional marketing , strategic decisions are systematically based on traditional sources of information ( market research, competitive benchmark , financial metrics , sales figures, focus […]
3 de February de 2015

Latin Americans do not buy blindly

eCMetrics together with eCGlobal conducted a study to understand the Latin American consumer buying behavior before, during and after Christmas. Check out the results of our latest […]
29 de January de 2015

Twitter videos another option for content marketing

YouTube has long been king of the online video space, social media empires Facebook and Twitter are making big pushes to carve out their own slices […]
22 de January de 2015

Pinterest ads Program now available to your business

Will your business be giving a promoted pins a shot? Pinterest users create collections of items they want, gather information about places they want to go […]
15 de January de 2015

How can a twitter chat help your business

Hosting a chat on Twitter can be a lively way to engage your followers and help spread the word about your business or organization. Live chats […]
13 de January de 2015

Why Big Data is not an unsolvable problem

Because Big Data collects a large and complex amount of data sets, it could easily disillusion some researchers. But time has came to phase this Elephant. With […]
9 de January de 2015

Why should you consider investing in apps for your bussiness

At this time retailers know they should make sure their site works great on mobile. However 2014 was the year for apps. We’re using apps for […]