As social media solidifies itself as a standard channel, marketers are increasingly expected to provereturn on investment. For instance, whether the consumer purchase funnel for your […]
“10 million users follow our company on Facebook!” Please, do not be fooled by raw numbers. It does not really matter how many users follow your brand […]
According to a research undertaken by Intrinsic, 92% of companies consider mobile devices and apps as a “fourth utility” alongsite electricity, gas and water. The golden […]
We tend to forget about our existing customers, and when we do, it is always to our detriment. Yes, of course, gaining customers and/or market share […]
Apart from having 26.1 million followers on Twitter, Ellen DeGeneres is known for being absolutely hilarious. Maybe it should be the other way around, but we’re […]
