Here is a list of some important articles on social media that every marketer should read, as they are full of powerful insights.
As organic reach of Facebook Pages has been decreasing a lot, many social media marketers are complaining that the company is ruining their strategy. But should they?
CEO of AgoraPulse, Emeric Ernoult, gives some reasons not to be so worried.
Another article dealing with Facebook organic reach gives some ideas on new strategies to engage millennials on the network. Worth reading!
This fact is not so much of a surprise, but it is worth pointing it out. Mobile is not the future of social media marketing. It is the present and Facebook is adapting quite well to this trend.
That’s what every marketer wants to know!
Social Media is a powerful marketing research tool. But not everyone really knows how to use it to this purpose (we at eCMetrics do…). Social Media Bakers gives some tips on this issue.