The Christmas season, the most waited time of the year not only for consumers, but also for companies. Since November, companies start to focus all their […]
During the year there are various celebrations that we can connect with the purchase of chocolate. Among these celebrations, Easter stands out as a significant season for […]
The Brazilian carnival begins! The joy and color of the parades during the Brazilian Carnival make it an unparalleled experience. It is a world class event. But […]
With 2017 already going, many have already predicted what will excite and challenge market researchers. Let’s see the opinion of some of a variety of market research […]
Micro influencers produce quality content in a genuine way The year started and both, brands and marketers review what strategies to maintain or incorporate this year […]
Latin America looks forward to Christmas celebrations. They start planning the purchase of Christmas gifts for family, friends and colleagues. However, the economic instability of these […]
Market research techniques have innovated as consumer behavior has been changing. Traditional market research techniques are no longer efficient. They do not capture satisfaction and […]
Innovation is something necessary for businesses survival in today’s world. It may be on the product, delivery, packaging or service. The important thing is not to stop […]