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strategy
16 de May de 2017
Market research is a powerful marketing tool. Today, there is a growing demand to carry it out in an intelligent, innovative and faster way. Consumers communicate […]
28 de April de 2017
Market research methods are innovating with a view to understanding the where, when and why of an increasingly demanding consumer. The consumer of today moves in […]
15 de March de 2017
During the year there are various celebrations that we can connect with the purchase of chocolate. Among these celebrations, Easter stands out as a significant season for […]
13 de January de 2017
Micro influencers produce quality content in a genuine way The year started and both, brands and marketers review what strategies to maintain or incorporate this year […]
28 de December de 2016
Latin America looks forward to Christmas celebrations. They start planning the purchase of Christmas gifts for family, friends and colleagues. However, the economic instability of these […]
17 de August de 2016
Brazil is the largest country in Latin America. Its eCommerce activity during the last months gives an idea on how this market will project during the second […]
10 de August de 2016
Instagram is always creating new versions, tools, and even apps to assist you in optimizing your posts. A few days ago Instagram introduced the “Stories” function […]
13 de July de 2016
Companies can get benefit from customer crazes as is the case of Pokemon Go . If a product stand out to customers, they will start […]